The rapidly growing field of location-based services is causing most businesses to make room for location-based advertising in their immediate and long-term mobile marketing budgets. According to one research firm, it will be to the tune of $1.8 billion spent on location-based campaigns alone in 2015. Last week’s launch of Facebook Places...

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The Labor Day weekend got off to a dubious start with Friday’s news that the nation’s unemployment rate crept higher in the month of August. But the number of online freelancers also continues to rise, and a new report from Elance indicates that the growth is due more to lifestyle choices than the jobless rate. The world’s...

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Are you basing copy and design changes on your gut feeling? STOP! There is a better way to optimize your website.  ::  By Lars Johansson ::   By using a tool for A/B and multivariate testing, you can see what your visitors prefer and let the numbers speak. This allows you to find out what website tweaks make your visitors...

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Comparison shopping engine TheFind has launched its new integration with Facebook that gives consumers more personalized search results and a deeper social shopping experience. Shoppers can now build out their profiles on TheFind by logging in through Facebook and seamlessly adding their favorite stores, brands, products and other...

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A company logo can make a big difference in today’s competitive online marketplace, making its design one of the most important jobs a business owner will ever entrust to someone. One website has decided that crowdsourcing will yield the best results, and has introduced an intriguing new concept to business logo design. LogoDesignGuru.com...

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Shoppers at Target this weekend will be seeing the first Facebook Credits gift cards, which the retailer will be selling for $15, $25 and $50 starting on Sunday. Facebook is launching the sale of its virtual currency at the 1,750 U.S. stores and on Target.com, and is reportedly taking a 30-percent share of each sale. Facebook has other retailers...

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Apple made some announcements today, some of which is addressed on this week's edition of Website Magazine Radio. Also, we talk with Lev Mazin, CEO of AskYourTargetMarket.com, a nice tool to conduct market research at an affordable price. Finally, we address our reader question of the week about how to get your organization noticed - for...

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The calendar is winding down on the multitude of back-to-school promotions, but the Labor Day weekend and following week historically generate some of the year’s best sales for merchants dealing in fashion, electronics and other school-related supplies. We did a little homework of our own and discovered that the following retailers are still...

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After hours upon hours in the development lab, Website Magazine is pleased to announce the availability of its iPad application "Website Magazine Digital". Search for "Website Magazine Digital" within the App Store or download the app directly from your iPad now. Website Magazine has also created an informational page on...

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Web security and compliance auditing firm nCircle has updated its Certified PCI Scan Service for the September 1 deadline to be compliant with the latest PCI DSS requirements for vulnerability scanning. The new requirements improve the processes and procedures that approved scanning vendors must follow when conducting scans of merchant networks,...

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